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Planning + Urban Design

Ashwaubenon TID 5 Master Plan

Ashwaubenon TID 5 Master Plan This Master Plan provides a vision on phased development in Tax Incremental District 5 (TID 5) over a 20-year period. Throughout 2015, the Master Plan project team (Village staff and consultant partner) worked to delineate market-driven implementation scenarios that could be phased in concert with developers and investors. To do…

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Waukesha Central City Master Plan

Waukesha Central City Master Plan This innovative, award-winning plan addressed the combined future of Waukesha’s downtown along with three critical urban neighborhoods. It contains both a broad vision as well as detailed action plans History The plan builds on Waukesha’s rich tradition as an historic resort community with a charming and intricate downtown. Today, Waukesha…

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Waterfront Development & Comprehensive Outdoor Recreation Plan

Waterfront Development & Comprehensive Recreation Plan The City of Ashland, Wisconsin contracted with GRAEF to update their 2002 Waterfront Development Plan and their 2013 CORP. The City desired to update these plans to better serve the community and to help the city leaders and investors make informed decisions about future projects. GRAEF was asked to…

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Transform Milwaukee Strategic Action Plan

Transform Milwaukee Strategic Action Plan Created by the State of Wisconsin, Transform Milwaukee is a comprehensive, public-private initiative that leverages Milwaukee’s workforce, industrial strengths, and transportation assets to expand community investments, increase business development, boost job creation, and strengthen neighborhoods. The Wisconsin Housing and Economic Development Authority (WHEDA) contracted with a consultant team, led by…

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Thomas Street Corridor Master Plan

Thomas Street Corridor Master Plan After a decade-long standstill created by perpetual difficulties, the City of Wausau contracted with GRAEF to find solutions for: street and right-of-way sizing and design, adding value to properties along the corridor and surrounding neighborhood, traffic concerns, urban design, and quality of life factors for residents and business owners. Market…

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St. Francis Active Urban Corridor Planning and Implementation

St. Francis Active Urban Corridor Planning and Implementation In 2003, the City of St. Francis, Wisconsin sought a way to address the significant issues of economic development and new approaches to land use in a Smart Growth Plan. In 2014, the City determined it was an appropriate time to review and update this plan to…

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Silver Spring Drive Business Corridor Planning and Implementation

Silver Spring Drive Business Corridor Planning and Implementation Every community desires a thriving, active urban corridor to add life and energy to their neighborhood. GRAEF worked closely with the Village of Whitefish Bay to develop a Master Plan for the urban retail center on Silver Spring Drive. The plan included construction of a signature building at…

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Milwaukee Park East Master Plan and Form Based Codes

Milwaukee Park East Master Plan and Form Based Codes The unprecedented removal of an elevated freeway spur in Downtown Milwaukee opened up an 85-block area for redevelopment. GRAEF Planners prepared a Master Plan and Form-Based Development Code to guide new mixed-use developments in this area. New development began shortly after the Code was adopted and has…

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Drexel Town Square

Drexel Town Square Drexel Town Square is a new mixed use town center located on the former 85-acre Delphi industrial site in Oak Creek, WI. The City of Oak Creek and WisPark are developing the site for the City which currently lacks a ‘downtown’ area. Drexel Town Square has civic, retail, office, open space, and residential uses. GRAEF…

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